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Mexico is known for many things, but tequila is definitely at the top of the list, and for good reason! It’s a spirit beloved by many and universal in its enjoyment. Whether you’re sipping it neat, taking a shot with some lime & salt, or mixing it in a classic margarita, you’re participating in a rich cultural tradition that dates back to as early as 1000 BC.
Mezcal is a spirit deeply tied to Oaxacan tradition — many believe it’s a drink that gets consumed in the afterlife!
One of the strongest cultural traditions in Mexico is Día de los Muertos, or Day of the Dead, which takes place during the first 2 days of November. It’s a time for families to come together and honor their loved ones who have passed on, reuniting the living & the dead in celebration.
During this time, you’ll find gravesites and homes decorated with clusters of Mexican marigolds, sugar skulls, and altars of photos, lit candles, personal items, and loved ones’ favorite foods. It’s quite common to see their favorite spirits laid out as well, serving as an invitation for the deceased to join in on the festivities.
Cheers is the leading alcohol-related health brand focused on developing products that support your liver and help you feel great the next day. As a student at Princeton, Cheers’ founder Brooks Powell discovered the potential advantage of incorporating the natural plant extract Dihydromyricetin (DHM) into an after-alcohol consumption regimen and began working with his professors to make products that addressed the unique challenges of alcohol-related health. . Since its official launch in 2017, Cheers has sold more than 13 million doses to over 300 thousand customers. The research-backed line of products includes three versions of supplemental pills and powders – Restore, Hydrate and Protect. Cheers is now releasing read-to-drink versions of their products—starting with Cheers Restore. Each product is equipped to meet different health needs such as rehydration, liver support, and acetaldehyde exposure. Cheers places an equal emphasis on the responsibility and health aspects of its mission and vision. The brand’s mission is bringing people together by promoting fun, responsible, and health-conscious alcohol consumption. The vision is a world where everyone can enjoy alcohol throughout a long, healthy, and happy lifetime. For more information, visit cheershealth.com or join the social conversation at @cheershealth.